For professionals, Twitter is perhaps the most important social media site where you must open an account if you haven’t already. But opening account doesn’t end your work; you need to make the profile reflect your brand so that people recognize your business for what it is and also follow your profile. You have to build a social media presence and help your brand grow online. Here are 10 tips to build a killer Twitter account.
10 Smart Tips To Optimize Your Brand On Twitter:
- Your Bio:
- Don’t Forget The URL:
- Pin Tweets:
- Use Hashtags:
- Add Location:
- Use Twitter Cards:
- Send Personal Welcome Messages:
You need to be careful about the username that you are choosing because it’ll be stuck with you for the rest of your life. You will need to keep it as close to your brand name as possible because that will be your identity on Twitter.
Don’t ignore the bio even if you expect people to know what your brand is all about. The bio will help people who know nothing about your brand to follow you. Write something catchy but at the same time keep it short and simple.
Looks up for the actual size of the profile picture and the header image and don’t just upload anything. If you don’t follow the proper size, then the result will be a clumsy looking and unprofessional profile that people won’t follow.
Several accounts make the mistake of not adding the URL to their profile. We don’t know why, because of its the most natural thing to do but some Twitter profile just don’t. You can add URL of your main site or some post you want your visitor to read.
Another good way of sharing something that you want visitors of your profile to see or read is by sharing it on your Twitter profile and then pinning it on your profile. When someone visits your profile, that is the first thing they’ll notice.
Use hashtag on your bio, use hashtags on every post you make on Twitter because that is how Twitter knows what you are posting about. Also, people tend to search for keywords on Twitter, so if you use the keyword on your hashtags, they will find your post.
It’s as simple as it sounds, but it comes with a lot of benefits. The locations help authenticate your profile and not to mention Twitter shows up your profile in the suggestion sidebar for people living around the same place.
Adding Twitter card will allow you to modify the way the post looks when you or anyone else share your post on Twitter. Good looking posts are likely to attract people more than the bad looking ones.
If you are serious about your Twitter game, then you will need to analyze your profile. Don’t worry you don’t need to buy an expensive tool for this; Twitter provides you with the all the tools to need to make your profile better.
When someone follows you, it’s a good idea to send them a formal message of welcome. You can add an interesting post with your message, just to get the ball rolling.
If you have any questions regarding these, then talk to us, and we’ll get back to you as soon as possible.